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here is a great difference between knowing a thing and understanding it. You can know a lot and not really understand anything.
Charles Kettering
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Charles Kettering
Age: 82 †
Born: 1876
Born: August 29
Died: 1958
Died: November 25
Engineer
Entrepreneur
Inventor
Derby
Vermont
Charles Franklin Kettering
Knowledge
Understand
Science
Anything
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Great
Differences
Thing
Wisdom
Really
Knowing
Life
Understanding
More quotes by Charles Kettering
It doesn't matter if you try and try and try again, and fail. It does matter if you try and fail, and fail to try again.
Charles Kettering
I object to people running down the future. I am going to live all the rest of my life there.
Charles Kettering
You are always too late with a development if you are so slow that people demand it before you yourself recognize it. The research department should have foreseen what was necessary and had it ready to a point where people never knew they wanted it until it was made available to them.
Charles Kettering
The opportunities in this world are as great as we have the imagination to see them... but we never get that view from the bottom of the nest.
Charles Kettering
Industry prospers when it offers people articles which they want more than they want anything they now have. The fact is that people never buy what they need. They buy what they want.
Charles Kettering
The price of progress is trouble.
Charles Kettering
The simplest way to assure sales is to keep changing the product the market for new things is indefinitely elastic. One of the fundamental purposes of advertising, styling, and research is to foster a healthy dissatisfaction.
Charles Kettering
And there is the point exactly, we are all the time blaming difficulties on to something else. Our real trouble is that we are too soft to solve the problem.
Charles Kettering
If I want to stop a research program I can always do it by getting a few experts to sit in on the subject, because they know right away that it was a fool thing to try in the first place.
Charles Kettering
Inventing is a combination of brains and materials. The more brains you use, the less material you need.
Charles Kettering
We work day after day, not to finish things but to make the future better ... because we will spend the rest of our lives there.
Charles Kettering
Obsolescence is a factor which says that the new thing I bring you is worth more than the unused value of the old thing.
Charles Kettering
Education is man's going forward from cocksure ignorance to thoughtful uncertainty.Where there is an open mind there will always be a frontier.
Charles Kettering
All human development, no matter what form it takes, must be outside the rules otherwise we would never have anything new.
Charles Kettering
It is easy to build a philosophy - it doesn't have to run
Charles Kettering
The biggest job we have is to teach a newly hired employee how to fail intelligently. We have to train him to experiment over and over and to keep on trying and failing until he learns what will work.
Charles Kettering
One fails forward toward success.
Charles Kettering
Logic is a system whereby one may go wrong with confidence.
Charles Kettering
Nothing ever built arose to touch the skies unless some man dreamed that it should, some man believed that it could, and some man willed that it must.
Charles Kettering
The sure ways to create new ventures of discovery are to keep an open mind.
Charles Kettering