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An attitude of positive expectation is the mark of the superior personality.

Brian Tracy

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Brian Tracy
Age: 80
Born: 1944
Born: January 5
Entrepreneur
Motivational Speaker
Writer
Attitude
Expectation
Inspiration
Positivity
Thinking
Superior
Superiors
Expectations
Mark
Personality
Positive

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Demonstrate to your customer the difference between price and cost. The price is what it takes to purchase the item. The cost is the amount the customer eventually pays. They are not the same.
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Benchmark your performance against your best competitors. Think how you can beat them next time.
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You can accomplish virtually anything if you want it badly enough and if you are willing to work long enough and hard enough.
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Self-responsibility is the core quality of the fully mature, fully functioning, self-actualizing individual.
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You always think in terms of customer benefit. You always think, How could I really benefit people at such a high level that they would love to buy my product or service and recommend it to others?
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Transgression of any kind is always accompanied by a loss of self-esteem.
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You will regret many things in life but you will never regret being too kind or too fair.
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The more feedback you give to people, the better it is, as long as the feedback is objective and not critical.
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Between you and every goal that you wish to achieve, there is a series of obstacles, and the bigger the goal, the bigger the obstacles.
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Get the facts. Ask questions and listen intently to the answers before responding.
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Confidence on the outside begins by living with integrity on the inside.
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Flood your life with ideas from many sources. Creativity needs to be exercised like a muscle. If you don't use it, you'll lose it!
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The establishment of a clear, central purpose or goal in life is the starting point of all success
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Implement your plans with courage and persistence. Have complete faith in your ability to succeed and never, ever give up.
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Develop an 'attitude of gratitude.' Say thank you to everyone you meet for everything they do for you
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One of the best uses of your time is to increase your competence in your key result areas.
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Offer your customers a long-term relationship, then do everything possible to build and maintain it.
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All improvement in your life begins with an improvement in your mental pictures.
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Our mind is the most valuable possession that we have. The quality of our lives is, and will be, a reflection of how well we develop, train, and utilize this precious gift.
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Success comes when you do what you love to do, and commit to being the best in your field.
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