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People align with movements they can believe in, and it is the human, intellectual, and financial investment in genuine content that defines experiences.

Brian Solis

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Brian Solis
Age: 53
Born: 1970
Born: December 8
Author
Businessperson
Writer
Financial
Intellectual
Align
Movement
Defines
Human
Movements
Humans
Content
Believe
Investment
People
Genuine
Experiences

More quotes by Brian Solis

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Social media spark a revelation that we, the people, have a voice, and through the democratization of content and ideas we can once again unite around common passions, inspire movements, and ignite change.
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The landscape for business isn’t changing because of social media, it’s changing because consumer expectations are evolving.
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The future of marketing is not about technology
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It is only by walking in the digital footsteps of your customer that you can uncover a new landscape of opportunities for engagement as well as a new reality for your business.
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We cannot measure, what it is we do not know to value.
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Experiences are everything. And businesses must create experiences that mean something. If necessity is the mother of invention, then vision is the father of innovation.
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Please repeat: influence is not popularity.
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The new social landscape is rich with emotion.
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The more we remember that we are part of the networks as human beings, the more we can act as human beings and not as corporate functions.
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To succeed in the business of the future we have to become the very people we are trying to reach
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How do you become a thought leader? It starts with *being* a thought leader and then connecting the dots back to you.
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The next 10 years are either going to happen to us, or because of us.
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In the digital space, attention is a currency. We earn it. We spend it
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Brands are no longer created they are co-created.
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The distance between who i am and who i want to be is separated only by my actions and words.
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Don't compete for the moment, compete for the future.
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The good thing about social media is it gives everyone a voice. The bad thing is … it gives everyone a voice.
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Businesses are interacting with consumers to socialize rather than learn about customer expectations to in turn, deliver tangible value, improve product experiences, and invest in long-term relationships.
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Social Media is much bigger than we give it credit for. It’s not just about PR or just about marketing.
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Engagement is shaped by the interpretation of its intentions. In order for social media to mutually benefit you and your customers, you must engage them in meaningful and advantageous conversations, empowering them as true participants in your marketing and service efforts.
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