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Please repeat: influence is not popularity.

Brian Solis

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Brian Solis
Age: 53
Born: 1970
Born: December 8
Author
Businessperson
Writer
Popularity
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Influence

More quotes by Brian Solis

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Twitter is a human seismograph
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It is only by walking in the digital footsteps of your customer that you can uncover a new landscape of opportunities for engagement as well as a new reality for your business.
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Attention is a precious commodity.
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Digital Darinism is already changing the landscape of business.
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The next 10 years are either going to happen to us, or because of us.
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The future of marketing is not about technology
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The new social landscape is rich with emotion.
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People align with movements they can believe in, and it is the human, intellectual, and financial investment in genuine content that defines experiences.
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The distance between who i am and who i want to be is separated only by my actions and words.
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The good thing about social media is it gives everyone a voice. The bad thing is … it gives everyone a voice.
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To succeed in the business of the future we have to become the very people we are trying to reach
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Experiences are everything. And businesses must create experiences that mean something. If necessity is the mother of invention, then vision is the father of innovation.
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We live in a time where brands are people and people are brands.
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Brands are no longer created they are co-created.
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Don't compete for the moment, compete for the future.
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In the digital space, attention is a currency. We earn it. We spend it
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We cannot measure, what it is we do not know to value.
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The more we remember that we are part of the networks as human beings, the more we can act as human beings and not as corporate functions.
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Engagement is shaped by the interpretation of its intentions. In order for social media to mutually benefit you and your customers, you must engage them in meaningful and advantageous conversations, empowering them as true participants in your marketing and service efforts.
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How do you become a thought leader? It starts with *being* a thought leader and then connecting the dots back to you.
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