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Consistency is the horror of the world.

Brenda Ueland

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Brenda Ueland
Age: 93 †
Born: 1891
Born: October 24
Died: 1985
Died: March 5
Journalist
Horror
World
Consistency
Routine

More quotes by Brenda Ueland

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I learned...that inspiration does not come like a bolt, nor is it kinetic, energetic striving, but it comes into us slowly and quietly and all the time, though we must regularly and every day give it a little chance to start flowing, prime it with a little solitude and idleness.
Brenda Ueland
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The writer has a feeling and utters it from his true self. The reader reads it and is immediately infected and has exactly the same feeling. This is the whole secret of enchantment and fascination.
Brenda Ueland
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The imagination needs moodling,--long, inefficient happy idling, dawdling and puttering.
Brenda Ueland
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Be bold, free, and truthful.
Brenda Ueland
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We are always doing something, talking, reading, listening to the radio, planning what next. The mind is kept naggingly busy on some easy, unimportant external thing all day.
Brenda Ueland
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No writing is a waste of time – no creative work where the feelings, the imagination, the intelligence must work. With every sentence you write, you have learned something. It has done you good.
Brenda Ueland
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...writing is not a performance but a generosity.
Brenda Ueland
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I know that we live after death and again and again, not in the memory of our children, or as a mulch for trees and flowers, however poetic that may be, but looking passionately and egocentrically out of our eyes.
Brenda Ueland
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You have to hold your audience in writing to the very end-much more than in talking, when people have to be polite and listen to you.
Brenda Ueland
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Advertising companies hire the very brightest, wittiest young people to write for them. Not one single sentence of it is worth repeating. Why? Because it wasn't meant.
Brenda Ueland
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You Do Not Know Is in You— an Inexhaustible Fountain of Ideas. Another reason for writing a diary is to discover that the ideas in you are an inexhaustible fountain.
Brenda Ueland
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Sometimes I think of life as a process where everybody is discouraging and taking everybody else down a peg or two.
Brenda Ueland
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Everybody is talented because everybody who is human has something to express.
Brenda Ueland
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You must become aware of the richness in you and come to believe in it and know it is there, so that you can write opulently and with self-trust. If you once become aware of it and have faith in it, you will be all right.
Brenda Ueland
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Who are the people, for example, to whom you go for advice? Not to the hard, practical ones who can tell you exactly what to do, but to the listeners that is, the kindest, least censorious, least bossy people you know. It is because by pouring out your problem to them, you then know what to do about it yourself.
Brenda Ueland
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Families are great murderers of the creative impulsive, particularly husbands.
Brenda Ueland
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The tragedy of bold, forthright, industrious people is that they act so continuously without much thinking, that it becomes dry and empty.
Brenda Ueland
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The only way to write well, so that people believe what we say and are interested or touched by it, is to slough off all pretentiousness and attitudinizing.
Brenda Ueland
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it is when you are really living in the present-working, thinking, lost, absorbed in something you care about very much, that you are living spiritually.
Brenda Ueland
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These people who are always briskly doing something and as busy as waltzing mice, they have little, sharp, staccato ideas, such as: I see where I can make an annual cut of $3.47 in my meat budget. But they have no slow, big ideas.
Brenda Ueland