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The only way to write well, so that people believe what we say and are interested or touched by it, is to slough off all pretentiousness and attitudinizing.

Brenda Ueland

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Brenda Ueland
Age: 93 †
Born: 1891
Born: October 24
Died: 1985
Died: March 5
Journalist
Writing
Believe
Pretentiousness
Way
Slough
People
Touched
Interested
Write
Wells
Well

More quotes by Brenda Ueland

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I know that we live after death and again and again, not in the memory of our children, or as a mulch for trees and flowers, however poetic that may be, but looking passionately and egocentrically out of our eyes.
Brenda Ueland
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Everybody is talented because everybody who is human has something to express.
Brenda Ueland
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...writing is not a performance but a generosity.
Brenda Ueland
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Science and vivisection make no appeal to a theological idea, much less a political one. You can argue with a theologian or a politician, but doctors are sacrosanct. They know you do not. Science has its mystique much more powerful than any religion active today.
Brenda Ueland
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No writing is a waste of time – no creative work where the feelings, the imagination, the intelligence must work. With every sentence you write, you have learned something. It has done you good.
Brenda Ueland
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You must become aware of the richness in you and come to believe in it and know it is there, so that you can write opulently and with self-trust. If you once become aware of it and have faith in it, you will be all right.
Brenda Ueland
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You can write anything you want to,--a six-act blank verse, symbolic tragedy or a vulgar short, short story. Just so that you write it with honesty and gusto, and do not try to make somebody believe that you are smarter than you are. What's the use? You can never be smarter than you are.
Brenda Ueland
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Be bold, free, and truthful.
Brenda Ueland
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We are always doing something, talking, reading, listening to the radio, planning what next. The mind is kept naggingly busy on some easy, unimportant external thing all day.
Brenda Ueland
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Don't always be appraising yourself, wondering if you are better or worse than other writers. I will not Reason and Compare, said Blake my business is to Create. Besides, since you are like no other being ever created since the beginning of Time, you are incomparable.
Brenda Ueland
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Inspiration does not come like a blot, nor is it kinetic energy striving, but it comes to us slowly and quietly all the time.
Brenda Ueland
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the only way to become a better writer is to become a better person.
Brenda Ueland
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We should all know this: that listening, not talking, is the gifted and great role, and the imaginative role.
Brenda Ueland
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Families are great murderers of the creative impulsive, particularly husbands.
Brenda Ueland
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If you write, good ideas must come welling up into you so that you have something to write. If good ideas do not come at once, or for a long time, do not be troubled at all. Wait for them. Put down little ideas no matter how insignificant they are. But do not feel, any more, guilty about idleness and solitude.
Brenda Ueland
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The imagination needs moodling,--long, inefficient happy idling, dawdling and puttering.
Brenda Ueland
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Advertising companies hire the very brightest, wittiest young people to write for them. Not one single sentence of it is worth repeating. Why? Because it wasn't meant.
Brenda Ueland
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Consistency is the horror of the world.
Brenda Ueland
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If I did not wear torn pants, orthopedic shoes, frantic disheveled hair, that is to say, if I did not tone down my beauty, people would go mad. Married men would run amuck.
Brenda Ueland
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You have to hold your audience in writing to the very end-much more than in talking, when people have to be polite and listen to you.
Brenda Ueland