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TOMS didn't have to focus on advertising, but on giving in a way that's sustainable.

Blake Mycoskie

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Blake Mycoskie
Age: 48
Born: 1976
Born: August 26
Entrepreneur
Texas
United States
Sustainable
Toms
Advertising
Focus
Didn
Giving
Way

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If whatever you do helps just one person, you've done something wonderful.
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When you incorporate giving into your business, you attract the most amazing partners.
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Giving builds loyal customers and turns those customers into supporters...You can find passion and profit and meaning all at once, right now.
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If you just go out and try to make money by starting a business, you're going to come up with something that's just like what everyone else has done. But if you look at the world and see opportunities that can be taken more seriously, then you come up with a great idea.
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Keep it simple: own as little as you can get away with, schedule everything, keep a notebook, don't let technology enslave you.
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Complicated lives and heaps of possessions don’t necessarily bring happiness in fact, they can bring the opposite.
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The most important step of all is the first step. Start something.
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Instead of squirreling away your earnings early in your career, spend on experiences that will enrich your life - like diving with great white sharks. It can expose you to influential people who could open doors for you.
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Giving feels good, but it's also good for the bottom line. Charity is a viable growth strategy for a lot of companies. Our customers get excited to be a part of what we're doing. If you ask anyone wearing Toms how they first heard about us, most won't mention an advertisement they'll say a friend told them our story.
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Your backpack is a part of your identity as a student.
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[People] had never heard about someone giving something away every time they sold something.
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Exercise your purchasing power as a consumer, volunteer and bring joy to those in need, and share your experiences, tell your stories, and inspire others along the way.
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One day, when I own a house, I'll keep a library full of books. Books are different from other possessions-they're more like friends.
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Simplicity is simple. Perhaps this sounds redundant. But it's true, and it's important.
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When you don't know the rules, you break them all. It's hard to take big risks when you know the history of an industry and what has worked and what didn't.
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No matter how convenient it is for us to reach out to people remotely, sometimes the most important task is to show up in person.
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Someday’ is a disease that will take your dreams to the grave with you.… If it’s important to you and you want to do it ‘eventually,’ just do it and correct course along the way.
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Giving does not just feel good, but it's really, really good for business, and it's good for your personal brand.
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When people start serving together, they forgot about all their stress, [...] all their own problems. They start focusing on someone else's.
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