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The future of marketing is philanthropy.

Biz Stone

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Biz Stone
Age: 50
Born: 1974
Born: March 10
Blogger
Businessman
Businessperson
Computer Scientist
Creative Director
San Francisco County
California
Christopher Isaac Stone
Isaac Biz Stone
Biz
Marketing
Future
Philanthropy

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Embrace your constraints. They are provocative. They are challenging. They wake you up. They make you more creative. They make you better.
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A personal belief is that if you're not personally invested in what you're working on, you'll fail.
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We did Twitter, and Twitter grew so fast, and in 2006 we spun it out into Twitter, Inc.
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Positive culture comes from being mindful, and respecting your coworkers, and being empathetic.
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In order to succeed spectacularly you have to be willing to fail spectacularly.
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There's no such thing as a superhero, but together we can world in a new direction.
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I never even graduated college. I never finished learning, as it were, and I have a psychological need to be in a learning environment at all times.
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If people are passionate about your product, whether it's because they're hating or loving it, those are both good scenarios.
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Lesson number one: opportunity can be manufactured. Yes, you can wait around for the right set of circumstances to fall into place and then leap into action but you can also create those set of circumstances on your own. In so doing, you manufacture your own opportunities. This has helped me immeasurably.
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People first. Technology second.
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I think of Twitter as a messaging system that you didn't know you needed until you had it. Think about when cell phones first started coming out. People said, Why would I carry my phone around? And now you'll drive back to your house thirty miles if you forget your cell phone.
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Success isn´t guaranteed, but failure is certain if you aren´t truly emotionally invested in your work.
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When a plane lands in the Hudson and there's a Twitter user on the ferry taking a picture of it, Boom. That's it. The water is still splashing. Here's the photo of the thing.
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The normal press cycle is to put a company on a pedestal and then knock it down. It's much more interesting that way.
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I mean just look at haiku, the idea of it. We want to focus on that singularity, on that simplicity, but we still want to add features and add value, but we want to do it in a way that fits in with that mentality of simplicity. You have to spend a lot of time thinking about it.
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You have to think for an email. What's the subject? What's it about? It takes two seconds to think about that. So you have to think, Is this a work thing or a social thing? Which? Then you get into a situation that you don't want to be in, because then people are thinking about it too much.
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People are watching TV, they're watching some clips on their iPhone. I mean, some folks are sitting there on the iPhone, watching the Colbert Report, and meanwhile there's a huge plasma TV right in front of them that they could be watching it on.
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Embrace your constraints.
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I think we definitely want to focus on the simplicity aspect because it's something that's built into the culture even here at Twitter. Constraints inspire creativity.
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I knew Mac pretty well. I'd used them when I was younger.
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