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The companies that I really admire the most are the ones that have a deep visceral understanding of why people use their service, and they figure out ways of making money that are completely consistent with how people are feeling and what they are doing at the time.

Ben Silbermann

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Ben Silbermann
Age: 54
Businessperson
Chief Executive Officer
Internet Entrepreneur
Des Moines
Iowa
Money
Ones
Entrepreneur
Really
Ways
Companies
Way
Company
Admire
Time
Feeling
Service
People
Understanding
Figure
Making
Figures
Use
Completely
Visceral
Feelings
Deep
Consistent

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I think the thing that I've learned is that really great people, they actually want to work on hard problems.
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I used to wake up and look at our analytics and think, “What if yesterday was the last day anyone used Pinterest?” Like, everyone collectively decided, “We’re done!” Over time I got more confidence.
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I thought Google was the coolest place. People there were so smart and they were all doing these really interesting things. I just felt really lucky to be a part of it even in a small way.
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I want Pinterest to be human. The Internet's still so abstract... To me, boards are a very human way of looking at the world.
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I always just want to move along to the next step.
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Just build things and find out if they work.
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I was obsessed with this idea that these things that you collect, they just say so much about who you are. I can't say it came from hard-nosed business analysis... It was just something I really want to see built.
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I think anyone who makes products has this simultaneous joy and, almost, shame looking at it. You look at it all day and all you can see is all these things you want to make better.
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Most people generalize whatever they did, and say that was the strategy that made it work.
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One of the things I've learned is to be receptive of feedback.
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Don't take too much advice. Most people who have a lot of advice to give ~ with a few exceptions ~ generalize whatever they did. Don't over-analyze everything. I myself have been guilty of over-thinking problems. Just build things and find out if they work.
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What you collect says so much about who you are.
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I use Pinterest for everything. Book collections, trips, hobbies. It’s all there. I planned my wedding on it. When I had a kid, I planned all his stuff on it. So it was nice to discover that I wasn’t the only one.
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