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The reality of the writer's world is that you set yourself up for future disappointment with every success that you deliver because you end up raising your audience's expectations.

Ashwin Sanghi

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Ashwin Sanghi
Age: 55
Born: 1969
Born: January 25
Author
Novelist
Bombay
World
Expectations
Writer
Audience
Future
Success
Reality
Deliver
Ends
Raising
Every
Disappointment

More quotes by Ashwin Sanghi

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Though it is very easy to do valuations, eyeballs and brand prominence surveys, you should never allow any of them to influence the balance sheet.
Ashwin Sanghi
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Writing was my route to creative expression, and I needed to write about the things that interested me.
Ashwin Sanghi
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O Rakshas, everything is always all right in the end. If it isn't all right, then it isn't the end
Ashwin Sanghi
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If there is one city apart from Mumbai where I would love to settle down, it has to be Chennai.
Ashwin Sanghi
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I work in a business environment forty hours a week, and writing is what I do to unwind. It allows me to transport myself to a happy place where I can indulge my hopes, beliefs, aspirations and fantasies. It also allows me to live and breathe a topic for eighteen months while I'm researching and writing.
Ashwin Sanghi
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What I would not like is to be ignored. I write from the heart. I don't write for me. I write for my readers.
Ashwin Sanghi
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In the Sanghi family, there is no one who has undertaken intellectual pursuits.
Ashwin Sanghi
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I am a part of the old school where I feel that purity of the language should be retained. But English is a constantly evolving language where new words are being added to the dictionary, so I don't see any harm in experimenting with the language. Only poor editing standards need to be improved.
Ashwin Sanghi
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What I have found is that, in a family business structure, sometimes what is needed is a sense of discipline rather than creativity. You have to take everyones ideas and make it work. When you are dealing with money, there is a limitation on how creative you can be.
Ashwin Sanghi
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After writing each novel, I would spend days poring over suggestions from my editor.
Ashwin Sanghi
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There has to be a protagonist who has to overcome challenges, and there will be a race to finish.
Ashwin Sanghi
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I like to joke that I probably hold the world record for rejection letters. Yes, the truth is that I was fed up of being rejected repeatedly, and self-publicatio n was an act of defiance at traditional publishing. But life works in strange ways.
Ashwin Sanghi
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What is divine? It is simply that which man has not been able to understand. Once you do, it loses its divinity.
Ashwin Sanghi
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I want to be remembered as a storyteller more than someone who had something meaningful to say.
Ashwin Sanghi
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While growing up, I always had to depend on foreign authors for page-turners. I think of myself as a commercial writer, and my job is simple to entertain you.
Ashwin Sanghi
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Mythology works... because Indians have been bred on myths.
Ashwin Sanghi
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To remain standing one often has to fall.
Ashwin Sanghi
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Vish, the creator and Shiv, the destroyer, are simply two faces of the very same coin.
Ashwin Sanghi
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I was a businessman for 16 years of my life, so when I started writing, I wanted to keep my literary identity separate.
Ashwin Sanghi
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Admiration from my readers inspire me, and the only 'formula' I believe in towards making a good writer is: 'to thine own self be true!'
Ashwin Sanghi