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I don't really follow market research. In the end, I respond to my own instincts.

Anna Wintour

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Anna Wintour
Age: 75
Born: 1949
Born: November 3
Editor
Fashion Editor
Journalist
Magazine Editor
Writer
London
England
Dame Anna Wintour
Follow
Ends
Really
Instincts
Respond
Instinct
Market
Research

More quotes by Anna Wintour

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If you look at any great fashion photograph out of context, it will tell you just as much about what's going on in the world as a headline in the New York Times.
Anna Wintour
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Gisele Bundchen is a bit of a jock. 1 of my fave shoots is her playing football
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Fashion's not about looking back. It's always about looking forward.
Anna Wintour
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I saw young women in the street dressing in a way that I thought was influencing the designers. Fashion was being influenced by all sorts of different people, and culture and also across the street. So I saw more as a trickle up, than a trickle down influence. When I came to Vogue, that's what I wanted it to reflect.
Anna Wintour
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Part of the pleasure of editing 'Vogue,' one that lies in a long tradition of this magazine, is being able to feature those who define the culture at any given moment, who stir things up, whose presence in the world shapes the way it looks and influences the way we see it.
Anna Wintour
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I don't think of myself as a powerful person.
Anna Wintour
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Everyone should be sacked at least once in their career because perfection doesn't exist. It's important to have setbacks, because that is the reality of life.
Anna Wintour
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Go get a job. Whether it’s working as a designer or working in a restaurant and then doing your own thing in your own time, it’s a reality of life. In the end it’s going to be helpful to you and so many others.
Anna Wintour
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Fashion is not beautiful, neither is it ugly. Why should it be either? Fashion is fashion.
Anna Wintour
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One should look forward rather than backwards.
Anna Wintour
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You can’t really worry too much…about what the competition is doing or what other people in your field are doing. It has to be a true vision.
Anna Wintour
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Just be true to yourself, and listen as much as one is able to to other people whose opinions you respect and look up to but in the end it has to come from you. You can’t really worry too much by looking to the left and the right about what the competition is doing or what other people in your field are doing. It has to be a true vision.
Anna Wintour
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I look for strong people. I don't like people who'll say yes to everything I might bring up. I want people who can argue and disagree and have a point of view that's reflected in the magazine. My dad believed in the cult of personality. He brought great writers and columnists to The Standard.
Anna Wintour
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Models today, she explained, don't understand that to be successful you have to have a personality, intelligence, and issues that you support, and Gisele embodies these qualities.
Anna Wintour
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The notion that a contemporary woman must look mannish in order to be taken seriously as a seeker of power is frankly dismaying. This is America, not Saudi Arabia.
Anna Wintour
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The Trump Card is appealing, grounded, smart, and has a sense of humor. Ivanka Trump proves that believing in yourself and working hard never go out of style.
Anna Wintour
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When I hear a company is being run by a team, my heart sinks, because you need to have that leader with a vision and heart that can move things forward.
Anna Wintour
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I wasn't academically successful. And maybe I've spent a lot of my career trying to make up for that.
Anna Wintour
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I'd just been on a trip to Minnesota, where I can only kindly describe most of the people I saw as little houses.
Anna Wintour
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The gossip might make better reading, but the simple fact of the matter is that it isn't true.
Anna Wintour