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I have no interest in being the biggest, the most profitable or the largest retailer. I just want The Body Shop to be the best, most breathlessly exciting company - and one that changes the way business is carried out.

Anita Roddick

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Anita Roddick
Age: 64 †
Born: 1942
Born: October 23
Died: 2007
Died: September 10
Businessperson
Businesswoman
Feminist
Organizational Founder
Littlehampton
West Sussex
Dame Anita Lucia Roddick
Dame Anita Roddick
Anita Lucia Roddick
Anita Lucia Perella
Business
Shop
Body
Shops
Best
Carried
Way
Biggest
Breathlessly
Changes
Retailer
Exciting
Retailers
Company
Largest
Interest
Profitable

More quotes by Anita Roddick

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The aging process is fascinating because it doesn't disturb me, because this is what it is supposed to be like. But I'll tell you what does - it's the lack of strength - you can't hold up suitcases and do it yourself. Loss of physical strength.
Anita Roddick
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There are only two ways of making money: the hard way and the very hard way!
Anita Roddick
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I didn't go to business school, didn't care about financial stuff and the stock market.
Anita Roddick
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Free trade holds much of the blame for continued international conflict. Markets are said to possess wisdom that is somehow superior to man. Those of us in business who travel in the developing world see the results of such western wisdom and have a rumbling disquiet about much of what our economic institutions have bought into.
Anita Roddick
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a social conscience is not incompatible with profit.
Anita Roddick
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I don't think I'm a risk-taker. I don't think any entrepreneur is. I think that's one of those myths of commerce. The new entrepreneur is more values-led: you do what looks risky to other people because that's what your convictions tell you to do. Other companies would say I'm taking risks, but that's my path - it doesn't feel like risk to me.
Anita Roddick
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By definition, design, and practice, capitalism is a system that concentrates economic power in the hands of the few to the exclusion of the many.
Anita Roddick
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Ninety-nine per cent of what we say is about values. I firmly believe that ethical capitalism is the best way of changing society for the better.
Anita Roddick
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Since the governments are in the pockets of businesses, who's going to control this most powerful institution? Business is more powerful than politics, and it's more powerful than religion. So it's going to have to be the vigilante consumer.
Anita Roddick
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The end result of kindness is that it draws people to you.
Anita Roddick
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Be courageous. It's one of the only places left uncrowded.
Anita Roddick
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Traditionally, the role of the individual was to conform to the organization. In the future the organization will have to conform to the needs of the individual.
Anita Roddick
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If you do things well, do them better. Be daring, be first, be different, be just.
Anita Roddick
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If there is excitement in their lives, it is contained in the figures on the profit and loss sheet. What an indictment.
Anita Roddick
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You persuade people with passion, so you've got to have a product or service you feel emotionally charged about. Then you can tell stories about it that will inspire others.
Anita Roddick
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My passionate belief is that business can be fun, it can be conducted with love and a powerful force for good.
Anita Roddick
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I am still looking for the modern equivalent of those Quakers who ran successful businesses and made money because they offered honest products and treated their people decently . . . This business creed, sadly, seems long forgotten.
Anita Roddick
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Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.
Anita Roddick
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The growth of The Body Shop is testimony to the fact that you don't need to waste money on costly advertising campaigns to be successful. Instead, we've always relied on word of mouth and stories.
Anita Roddick
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The business of business should not be about money. It should be about responsibility. It should be about public good, not private greed
Anita Roddick