Quote

Advertising beauty products is easy. All you have to do is revile your customers by creating a disease called getting older, and then provide a remedy which does not work.

Anita Roddick

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Anita Roddick
Age: 64 †
Born: 1942
Born: October 23
Died: 2007
Died: September 10
Businessperson
Businesswoman
Feminist
Organizational Founder
Littlehampton
West Sussex
Dame Anita Lucia Roddick
Dame Anita Roddick
Anita Lucia Roddick
Anita Lucia Perella
Called
Remedy
Beauty
Advertising
Getting
Provide
Easy
Customers
Doe
Older
Work
Disease
Products
Creating
Revile

More quotes by Anita Roddick

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Not all revolutionaries set out to change the world per se some set out to change their own worlds. And in so doing, they often change the way one person, or a few people, or whole communities, or entire nations or the world thinks and operates in some significant way.
Anita Roddick
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Irritation is a great source of energy and creativity.
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I am still looking for the modern equivalent of those Quakers who ran successful businesses and made money because they offered honest products and treated their people decently . . . This business creed, sadly, seems long forgotten.
Anita Roddick
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It is a critical job of any entrepreneur to maximize creativity, and to build the kind of atmosphere around you that encourages people to have ideas. That means open structures, so that accepted thinking can be challenged.
Anita Roddick
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When you run an entrepreneurial business, you have hurry sickness - you don't look back, you advance and consolidate. But it is such fun
Anita Roddick
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Speed, agility and responsiveness are the keys to future success.
Anita Roddick
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If I had to name a driving force in my life, I would name PASSION every time
Anita Roddick
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We can't have self-government without the self-confidence that is at the root of it.
Anita Roddick
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When you take the high moral road it is difficult for anyone to object without sounding like a complete fool.
Anita Roddick
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Be special. Be anything but mediocre.
Anita Roddick
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If I can't do something for the public good, what the hell am I doing?
Anita Roddick
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If you don't believe one person can make a difference, you have never been in bed with a mosquito.
Anita Roddick
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You've got so many groups that have no voice in this world - the indigenous, the poor. So how can I use the resources that I have and bring them up, highlight them. And it's not that difficult. It's just choosing and concentrating and focusing.
Anita Roddick
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A vision is something you see and others don't. Some people would say that's a pocket definition of lunacy. But it also defines entrepreneurial spirit.
Anita Roddick
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Never feel too small or powerless to make a difference.
Anita Roddick
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Maybe this is what the future will look like: fresh, clean water will be so rare it will be guarded by armies. Water as the next oil - the next resource worth going to war over.
Anita Roddick
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Running a company on market research is like driving while looking in the rear view mirror.
Anita Roddick
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Look at the Quakers - they were excellent business people that never lied, never stole they cared for their employees and the community which gave them the wealth. They never took more money out than they put back in.
Anita Roddick
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Every time you buy something consider it a vote of confidence in the company that produced it.
Anita Roddick
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I don't want our success to be measured only by financial yardsticks, or by our distribution or number of shops. What I want to be celebrated for - and it's going to be tough in a business environment - is how good we are to our employees and how we benefit our community. It's a different bottom line.
Anita Roddick