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You persuade people with passion, so you've got to have a product or service you feel emotionally charged about. Then you can tell stories about it that will inspire others.
Anita Roddick
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Anita Roddick
Age: 64 †
Born: 1942
Born: October 23
Died: 2007
Died: September 10
Businessperson
Businesswoman
Feminist
Organizational Founder
Littlehampton
West Sussex
Dame Anita Lucia Roddick
Dame Anita Roddick
Anita Lucia Roddick
Anita Lucia Perella
Others
Persuade
Stories
Emotionally
Feel
Product
Feels
Inspire
People
Service
Products
Passion
Tell
Charged
More quotes by Anita Roddick
Women are storytellers, they are communicators. They'll go and sit around a table and talk about their first date, their first smoke, their first lipstick, whatever it is. Those rituals of life, marriages and death aren't part of the language of men.
Anita Roddick
I am aware that success is more than a good idea. It is timing too.
Anita Roddick
Let me tell you how the French seduce you. They are the most bloody seductive people on Earth. They are charming, they are well-mannered and they praise and flatter you.
Anita Roddick
Running a company on market research is like driving while looking in the rear view mirror.
Anita Roddick
Ninety-nine per cent of what we say is about values. I firmly believe that ethical capitalism is the best way of changing society for the better.
Anita Roddick
I think it is completely immoral for a shop to trade in the middle of a community, to take money and make profits from that community and then ignore the existence of that community, its needs and problems.
Anita Roddick
What we are trying to do is to create a new business paradigm, simply showing that business can have a human face and a social conscience.
Anita Roddick
If you've got a partner that's supportive and you're doing something you enjoy it doesn't ever become a job or a burden. Its about community, new friendships, support mechanism.
Anita Roddick
I can't bear to be around people who are bland or bored or uninterested (or to employ them).
Anita Roddick
Don't underestimate the power of the vigilante consumer.
Anita Roddick
Traditionally, the role of the individual was to conform to the organization. In the future the organization will have to conform to the needs of the individual.
Anita Roddick
The most exciting thing happening in business is the rise of vigilante consumers.
Anita Roddick
Being good is good business
Anita Roddick
If I can't do something for the public good, what the hell am I doing?
Anita Roddick
If civilization is going to survive, business and policy-makers must move on, to find within themselves more developed emotions than fear or greed.
Anita Roddick
The trouble with the new world we have watched being created over the past decade is that it sees no further than money. People have always been obsessed with money, of course - greed is as old as history. But when the institutions that govern all our lives forget there was ever anything else, then it gets dangerous.
Anita Roddick
One of the key problems of the business world is that greed has become culturally acceptable.
Anita Roddick
Get informed. Get outraged. Get inspired. Get active.
Anita Roddick
When you take the high moral road it is difficult for anyone to object without sounding like a complete fool.
Anita Roddick
My mother's bottom line was truth to her values. It meant bringing your heart and your humanity to work.
Anita Roddick