Quote

The growth of The Body Shop is testimony to the fact that you don't need to waste money on costly advertising campaigns to be successful. Instead, we've always relied on word of mouth and stories.

Anita Roddick

Change background

T
T
T

Change font

TAGS & TOPICS

Anita Roddick
Age: 64 †
Born: 1942
Born: October 23
Died: 2007
Died: September 10
Businessperson
Businesswoman
Feminist
Organizational Founder
Littlehampton
West Sussex
Dame Anita Lucia Roddick
Dame Anita Roddick
Anita Lucia Roddick
Anita Lucia Perella
Body
Instead
Testimony
Need
Growth
Shop
Needs
Successful
Shops
Always
Word
Campaigns
Fact
Advertising
Facts
Mouth
Money
Mouths
Relied
Stories
Waste
Costly

More quotes by Anita Roddick

Image
The next time you go shopping, demand more change.
Anita Roddick
Image
The aging process is fascinating because it doesn't disturb me, because this is what it is supposed to be like. But I'll tell you what does - it's the lack of strength - you can't hold up suitcases and do it yourself. Loss of physical strength.
Anita Roddick
Image
Creativity comes by breaking the rules, by saying that you're in love with the anarchist.
Anita Roddick
Image
The key to handling problems and conflict within an organization is to keep the channels of communication wide open.
Anita Roddick
Image
Women want to be free to choose from the same range of options that men take for granted. In our quest for equal pay, equal access to education and opportunities, we have made great strides. But until women can move freely and think freely in their homes, on the streets, in the workplace without the fear of violence, there can be no real freedom.
Anita Roddick
Image
Traditionally, the role of the individual was to conform to the organization. In the future the organization will have to conform to the needs of the individual.
Anita Roddick
Image
Corporate crime kills far more people and costs taxpayers far more money than street crime.
Anita Roddick
Image
I think that business practices would improve immeasurably if they were guided by feminine pinciples, qualities like love, care, and intuition.
Anita Roddick
Image
I am still looking for the modern equivalent of those Quakers who ran successful businesses and made money because they offered honest products and treated their people decently . . . This business creed, sadly, seems long forgotten.
Anita Roddick
Image
If you think you're too small to have an impact, try going to bed with a mosquito.
Anita Roddick
Image
Entrepreneurs are visionaries - they see things other people don't see.
Anita Roddick
Image
Tap the energy of the anarchist and he will be the one to push your company ahead.
Anita Roddick
Image
What we are trying to do is to create a new business paradigm, simply showing that business can have a human face and a social conscience.
Anita Roddick
Image
Being good is good business
Anita Roddick
Image
Never feel too small or powerless to make a difference.
Anita Roddick
Image
Mess with nature and it will mess right back.
Anita Roddick
Image
Nobody talks of entrepreneurship as survival, but that's exactly what it is and what nurtures creative thinking.
Anita Roddick
Image
Not all revolutionaries set out to change the world per se some set out to change their own worlds. And in so doing, they often change the way one person, or a few people, or whole communities, or entire nations or the world thinks and operates in some significant way.
Anita Roddick
Image
The end result of kindness is that it draws people to you.
Anita Roddick
Image
the function of wealth is not to accumulate it but to give it away as productively and responsibly as you can.
Anita Roddick