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I think it's just fear of death. I can't bear to go to sleep. There's very little, you know, between an entrepreneur and a crazy person.

Anita Roddick

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Anita Roddick
Age: 64 †
Born: 1942
Born: October 23
Died: 2007
Died: September 10
Businessperson
Businesswoman
Feminist
Organizational Founder
Littlehampton
West Sussex
Dame Anita Lucia Roddick
Dame Anita Roddick
Anita Lucia Roddick
Anita Lucia Perella
Think
Crazy
Thinking
Sleep
Fear
Death
Littles
Persons
Entrepreneur
Person
Bear
Little
Bears

More quotes by Anita Roddick

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My argument is: keep the bloody bottom line at the bottom. That's where it should be.
Anita Roddick
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By creating conversation, we let our customers spread our message by word of mouth.
Anita Roddick
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Let me tell you how the French seduce you. They are the most bloody seductive people on Earth. They are charming, they are well-mannered and they praise and flatter you.
Anita Roddick
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The most exciting thing happening in business is the rise of vigilante consumers.
Anita Roddick
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Women want to be free to choose from the same range of options that men take for granted. In our quest for equal pay, equal access to education and opportunities, we have made great strides. But until women can move freely and think freely in their homes, on the streets, in the workplace without the fear of violence, there can be no real freedom.
Anita Roddick
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If you pretend that business is beyond morality, that's the kind of morality you get.
Anita Roddick
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If you do things well, do them better. Be daring, be first, be different, be just.
Anita Roddick
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When you run an entrepreneurial business, you have hurry sickness - you don't look back, you advance and consolidate. But it is such fun
Anita Roddick
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It is a critical job of any entrepreneur to maximize creativity, and to build the kind of atmosphere around you that encourages people to have ideas. That means open structures, so that accepted thinking can be challenged.
Anita Roddick
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I believe that conventional marketing techniques are increasingly ineffective. Customers are hyped out. They have been overmarketed. They are becoming more cynical about the whole advertising and marketing process.
Anita Roddick
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To me the desire to create and to have control over your own life, irrespective of the politics of the time or social structures, has always been a part of the human spirit. What I did not fully realize was that work could open the doors to my heart.
Anita Roddick
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To succeed you have to believe in something with such a passion that it becomes a reality.
Anita Roddick
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Advertising beauty products is easy. All you have to do is revile your customers by creating a disease called getting older, and then provide a remedy which does not work.
Anita Roddick
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I wake up every morning thinking...this is my last day. And I jam everything into it. There's no time for mediocrity. This is no damned dress rehearsal.
Anita Roddick
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the leaders of globalization ... have tied themselves to a single measurement by which they judge success and failure ... They only measure money and the bottom line.
Anita Roddick
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Whatever you do, be different. If you're different, you will stand out.
Anita Roddick
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The movement for the environment really only started in the mid 1970's.
Anita Roddick
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People I work with are open to leadership that has a vision, but this vision has to be communicated clearly and persuasively, and always, always with passion.
Anita Roddick
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I have no interest in being the biggest, the most profitable or the largest retailer. I just want The Body Shop to be the best, most breathlessly exciting company - and one that changes the way business is carried out.
Anita Roddick
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I think the leadership of a company should encourage the next generation not just to follow, but to overtake.
Anita Roddick