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My mother's bottom line was truth to her values. It meant bringing your heart and your humanity to work.
Anita Roddick
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Anita Roddick
Age: 64 †
Born: 1942
Born: October 23
Died: 2007
Died: September 10
Businessperson
Businesswoman
Feminist
Organizational Founder
Littlehampton
West Sussex
Dame Anita Lucia Roddick
Dame Anita Roddick
Anita Lucia Roddick
Anita Lucia Perella
Mother
Truth
Bringing
Heart
Meant
Work
Bottom
Line
Humanity
Lines
Values
More quotes by Anita Roddick
The next time you go shopping, demand more change.
Anita Roddick
Business is not financial science, it's about trading.. buying and selling. It's about creating a product or service so good that people will pay for it.
Anita Roddick
I think it is completely immoral for a shop to trade in the middle of a community, to take money and make profits from that community and then ignore the existence of that community, its needs and problems.
Anita Roddick
The most exciting thing happening in business is the rise of vigilante consumers.
Anita Roddick
My passionate belief is that business can be fun, it can be conducted with love and a powerful force for good.
Anita Roddick
You persuade people with passion, so you've got to have a product or service you feel emotionally charged about. Then you can tell stories about it that will inspire others.
Anita Roddick
Get informed. Get outraged. Get inspired. Get active.
Anita Roddick
If you think you're too small to have an impact, try going to bed with a mosquito.
Anita Roddick
When you run an entrepreneurial business, you have hurry sickness - you don't look back, you advance and consolidate. But it is such fun
Anita Roddick
I believe that conventional marketing techniques are increasingly ineffective. Customers are hyped out. They have been overmarketed. They are becoming more cynical about the whole advertising and marketing process.
Anita Roddick
business itself is now the most powerful force for change in the world today, richer and faster by far than most governments. And what is it doing with this power? It is using free trade, the most powerful weapon at its disposal, to tighten its grip on the globe.
Anita Roddick
You can't change t he wor ld f rom t he rear view mir ror.
Anita Roddick
All through history, there have always been movements where business was not just about the accumulation of proceeds but also for the public good.
Anita Roddick
Never feel too small or powerless to make a difference.
Anita Roddick
First, you have to have fun. Second, you have to put love where your labour is. Third, you have to go in the opposite direction to everyone else.
Anita Roddick
Corporate crime kills far more people and costs taxpayers far more money than street crime.
Anita Roddick
I have always found that my view of success has been iconoclastic: success to me is not about money or status or fame, its about finding a livelihood that brings me joy and self-sufficiency and a sense of contributing to the world.
Anita Roddick
Quite apart from anything else, my experience is trying to change things for the better makes you feel better, healthier. Humans are communicative animals: when you do good in a community, the benefits eventually get back to you.
Anita Roddick
It is true that there is a fine line between entrepreneurship and insanity. Crazy people see and feel things that others don't. But you have to believe that everything is possible. If you believe it, those around you will believe it too.
Anita Roddick
Entrepreneurs are visionaries - they see things other people don't see.
Anita Roddick