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If you pretend that business is beyond morality, that's the kind of morality you get.

Anita Roddick

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Anita Roddick
Age: 64 †
Born: 1942
Born: October 23
Died: 2007
Died: September 10
Businessperson
Businesswoman
Feminist
Organizational Founder
Littlehampton
West Sussex
Dame Anita Lucia Roddick
Dame Anita Roddick
Anita Lucia Roddick
Anita Lucia Perella
Pretend
Morality
Beyond
Business
Kind

More quotes by Anita Roddick

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We entrepreneurs are loners, vagabonds, troublemakers. Success is simply a matter of finding and surrounding ourselves with those open-minded and clever souls who can take our insanity and put it to good use.
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Tap the energy of the anarchist and he will be the one to push your company ahead.
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If I had to choose my driving force, it would be passion.
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Entrepreneurs are outsiders by nature - outsiders with a work ethic.
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The word love is never mentioned in big business.
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You've got to be hungry - for ideas, to make things happen and to see your vision made into reality
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Nobody talks of entrepreneurship as survival, but that's exactly what it is and what nurtures creative thinking.
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By definition, design, and practice, capitalism is a system that concentrates economic power in the hands of the few to the exclusion of the many.
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You've got so many groups that have no voice in this world - the indigenous, the poor. So how can I use the resources that I have and bring them up, highlight them. And it's not that difficult. It's just choosing and concentrating and focusing.
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Speed, agility and responsiveness are the keys to future success.
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It's about creating a product or service so good that people will pay for it. Now 30 years on The Body Shop is a multi local business with over 2.045 stores serving over 77 million customers in 51 different markets in 25 different languages and across 12 time zones. And I haven't a clue how we got here!
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The next time you go shopping, demand more change.
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For me, campaigning and good business is also about putting forward solutions, not just opposing destructive practices or human rights abuses.
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I believe that conventional marketing techniques are increasingly ineffective. Customers are hyped out. They have been overmarketed. They are becoming more cynical about the whole advertising and marketing process.
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You have to look at leadership through the eyes of the followers and you have to live the message.
Anita Roddick
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Corporate crime kills far more people and costs taxpayers far more money than street crime.
Anita Roddick
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There has been a real influence on young people, whose travel is experiential. For them, their values change when their experiences change travel is like a university without walls.
Anita Roddick
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The key to handling problems and conflict within an organization is to keep the channels of communication wide open.
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To me the desire to create and to have control over your own life, irrespective of the politics of the time or social structures, has always been a part of the human spirit. What I did not fully realize was that work could open the doors to my heart.
Anita Roddick
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There are only two ways of making money: the hard way and the very hard way!
Anita Roddick