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First, you have to have fun. Second, you have to put love where your labour is. Third, you have to go in the opposite direction to everyone else.

Anita Roddick

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Anita Roddick
Age: 64 †
Born: 1942
Born: October 23
Died: 2007
Died: September 10
Businessperson
Businesswoman
Feminist
Organizational Founder
Littlehampton
West Sussex
Dame Anita Lucia Roddick
Dame Anita Roddick
Anita Lucia Roddick
Anita Lucia Perella
Everyone
Enjoyment
Else
Opposite
Firsts
Third
First
Thirds
Love
Opposites
Direction
Second
Contradiction
Fun
Labour

More quotes by Anita Roddick

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I think it is completely immoral for a shop to trade in the middle of a community, to take money and make profits from that community and then ignore the existence of that community, its needs and problems.
Anita Roddick
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Nobody talks of entrepreneurship as survival, but that's exactly what it is and what nurtures creative thinking.
Anita Roddick
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By definition, design, and practice, capitalism is a system that concentrates economic power in the hands of the few to the exclusion of the many.
Anita Roddick
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The aging process is fascinating because it doesn't disturb me, because this is what it is supposed to be like. But I'll tell you what does - it's the lack of strength - you can't hold up suitcases and do it yourself. Loss of physical strength.
Anita Roddick
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Economic globalization creates wealth, but only for the elite who benefit from the surge of consolidations, mergers, global scale technology, and financial activity.
Anita Roddick
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Traditionally, the role of the individual was to conform to the organization. In the future the organization will have to conform to the needs of the individual.
Anita Roddick
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All through history, there have always been movements where business was not just about the accumulation of proceeds but also for the public good.
Anita Roddick
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I want to work for a company that contributes to and is part of the community. I want something not just to invest in. I want something to believe in.
Anita Roddick
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It's about creating a product or service so good that people will pay for it. Now 30 years on The Body Shop is a multi local business with over 2.045 stores serving over 77 million customers in 51 different markets in 25 different languages and across 12 time zones. And I haven't a clue how we got here!
Anita Roddick
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To succeed you have to believe in something with such a passion that it becomes a reality.
Anita Roddick
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Retiring isn't even a word I'd understand. Taking what makes you feel alive, and everyone's looking for ways of making them feel alive, in whatever they do - relationships, business or work - and not just being a voice for a money making business.
Anita Roddick
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A vision is something you see and others don't. Some people would say that's a pocket definition of lunacy. But it also defines entrepreneurial spirit.
Anita Roddick
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There are only two ways of making money: the hard way and the very hard way!
Anita Roddick
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I am still looking for the modern equivalent of those Quakers who ran successful businesses and made money because they offered honest products and treated their people decently . . . This business creed, sadly, seems long forgotten.
Anita Roddick
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I don't think I'm a risk-taker. I don't think any entrepreneur is. I think that's one of those myths of commerce. The new entrepreneur is more values-led: you do what looks risky to other people because that's what your convictions tell you to do. Other companies would say I'm taking risks, but that's my path - it doesn't feel like risk to me.
Anita Roddick
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Maybe this is what the future will look like: fresh, clean water will be so rare it will be guarded by armies. Water as the next oil - the next resource worth going to war over.
Anita Roddick
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There is no scientific answer for success. You can't define it. You've simply got to live it and do it.
Anita Roddick
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I think that business practices would improve immeasurably if they were guided by feminine pinciples, qualities like love, care, and intuition.
Anita Roddick
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For me, campaigning and good business is also about putting forward solutions, not just opposing destructive practices or human rights abuses.
Anita Roddick
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If you think you're too small to have an impact, try going to bed with a mosquito.
Anita Roddick