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Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.
Anita Roddick
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Anita Roddick
Age: 64 †
Born: 1942
Born: October 23
Died: 2007
Died: September 10
Businessperson
Businesswoman
Feminist
Organizational Founder
Littlehampton
West Sussex
Dame Anita Lucia Roddick
Dame Anita Roddick
Anita Lucia Roddick
Anita Lucia Perella
Enough
Shopping
Consumers
Choice
Huge
Told
Purchasing
Choices
Consumerism
Moral
Involve
Power
Effectively
More quotes by Anita Roddick
Not all revolutionaries set out to change the world per se some set out to change their own worlds. And in so doing, they often change the way one person, or a few people, or whole communities, or entire nations or the world thinks and operates in some significant way.
Anita Roddick
I don't think I'm a risk-taker. I don't think any entrepreneur is. I think that's one of those myths of commerce. The new entrepreneur is more values-led: you do what looks risky to other people because that's what your convictions tell you to do. Other companies would say I'm taking risks, but that's my path - it doesn't feel like risk to me.
Anita Roddick
I have no interest in being the biggest, the most profitable or the largest retailer. I just want The Body Shop to be the best, most breathlessly exciting company - and one that changes the way business is carried out.
Anita Roddick
Make heroes out of the employees who personify what you want to see in the organization.
Anita Roddick
It's frustrating sometimes to see the mismatch in resources between the pointless and the urgent, isn't it. Like the gap between the vast resources poured into military technological research to make war more sophisticated, and the trickle that goes into developing techniques that might prevent war instead.
Anita Roddick
The Body Shop Foundation is run by our staff and supports social activism and environmental activism. We don't tend to support big agencies.
Anita Roddick
My passionate belief is that business can be fun, it can be conducted with love and a powerful force for good.
Anita Roddick
I think the leadership of a company should encourage the next generation not just to follow, but to overtake.
Anita Roddick
Nobody talks of entrepreneurship as survival, but that's exactly what it is and what nurtures creative thinking.
Anita Roddick
We have our values from the church, the temple, the mosque. Do not rob, do not murder. But our behaviour changes the minute we go into the corporate place. Suddenly all of this is irrelevant.
Anita Roddick
It is a critical job of any entrepreneur to maximize creativity, and to build the kind of atmosphere around you that encourages people to have ideas. That means open structures, so that accepted thinking can be challenged.
Anita Roddick
To me the desire to create and to have control over your own life, irrespective of the politics of the time or social structures, has always been a part of the human spirit. What I did not fully realize was that work could open the doors to my heart.
Anita Roddick
To run this business ... you need ... optimism, humanism, enthusiasm, intuition, curiosity, love, humour, magic and fun, and that secret ingredient-euph oria.
Anita Roddick
To succeed you have to believe in something with such a passion that it becomes a reality.
Anita Roddick
We can't have self-government without the self-confidence that is at the root of it.
Anita Roddick
There are only two ways of making money: the hard way and the very hard way!
Anita Roddick
I think that business practices would improve immeasurably if they were guided by feminine pinciples, qualities like love, care, and intuition.
Anita Roddick
Let me tell you how the French seduce you. They are the most bloody seductive people on Earth. They are charming, they are well-mannered and they praise and flatter you.
Anita Roddick
Internationalism means that we can see into the dark corners of the world, and hold those companies to account when they are devastating forests or employing children as bonded labour. Globalization is the complete opposite, its rules pit country against country and workers against workers in the blinkered pursuit of international competitiveness.
Anita Roddick
It is true that there is a fine line between entrepreneurship and insanity. Crazy people see and feel things that others don't. But you have to believe that everything is possible. If you believe it, those around you will believe it too.
Anita Roddick