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I think the big thing about Groupon is just people had never seen anything grow quite so fast.
Andrew Mason
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Andrew Mason
Age: 54
Businessman
Entrepreneur
Mount Lebanon
Pennsylvania
Andrew D. Mason
Think
Grow
Thinking
Quite
People
Seen
Grows
Bigs
Anything
Thing
Never
Fast
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When you think of couponing, you picture a mom cutting coupons out of the back of the newspaper.
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It takes some experimentation to figure out what people like and don't like.
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In the arts they call it plagiarism, in business they call it competition.
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Local commerce, without question, will be one of the fundamental use cases enabled by mobile devices over the next several years.
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Flowers are a proud assertion that a ray of beauty out values all the utilities of the world. If dandelions were hard to grow, they would be most welcome on any lawn.
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If you laugh a lot, when you get older your wrinkles will be in the right places.
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We can't be afraid to be weird.
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Most small business owners are not particularly sophisticated business people. That's not a criticism they're passionate about cutting hair or cooking food, and that's why they got in the business, not because they have an MBA.
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Groupon as a company - it's built into the business model - is about surprise. A new deal that surprises you every day. We've carried that over to our brand, in the writing and the marketing that we do, and in the internal corporate culture.
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I've been very lucky, from the beginning. I've found that as long as you're fundamentally good - as long as you're not being bad to people - people give you a lot of room to be yourself, because being yourself is being honest. And that's what people want to see.
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After four and a half intense and wonderful years as CEO of Groupon, I've decided that I'd like to spend more time with my family. Just kidding - I was fired today.
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Admit your errors before someone else exaggerates them.
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One thing I've come to learn about myself is that I have to keep going.
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Most of the time, the things that really change the world exist for something fundamentally selfish and then the world-changing ends up being a side-effect of that.
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If dandelions were hard to grow, they would be most welcome on any lawn.
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Once you have something so deeply infused in your culture and your brand, it would be very difficult to reverse that inertia if you wanted to.
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I think if there's any difference between me and a traditional CEO, it's that I've been unwilling to change myself or shape my personality around what's expected.
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You're building a tool, not a piece of art. Don't be blinded by the vision.
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If you have a great business, if you're great at your craft people should be coming in there. It shouldn't be this secret.
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