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Today we have a temporary aberration called industrial capitalism which is inadvertently liquidating its two most important sources of capital, the natural world and properly functioning societies. No sensible capitalist would do that.

Amory Lovins

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Amory Lovins
Age: 77
Born: 1947
Born: November 13
Businessperson
Car Designer
Environmentalist
Physicist
Writer
Washington
District of Columbia
Amory B. Lovins
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Inadvertently
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More quotes by Amory Lovins

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I am a man without a furnace. My windows are insulated by 19 sheets of glass which cost less than installing a heating system.
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I think along the way, as we treat nature as model and mentor, and not as a nuisance to be evaded or manipulated, we will certainly acquire much more reverence for life than we seem to be showing right now.
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Fire made us human, fossil fuels made us modern, but now we need a new fire that makes us safe, secure, healthy and durable.
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Our energy future is choice, not fate. Oil dependence is a problem we need no longer have-and it's cheaper not to. U.S. oil dependence can be eliminated by proven and attractive technologies that create wealth, enhance choice, and strengthen common security.
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We've got 21st century technology and speed colliding head-on with 20th and 19th century institutions, rules and cultures.
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The reason the U.S. lags so badly is that we have obsolete rules that favor big over small, supply over efficiency, and incumbents over new market entrants.
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The barriers that renewables and efficiency face come less from our living in a capitalist market economy and more from not taking market economics seriously.
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Energy-saving technologies keep improving faster than they're applied, so efficiency is an ever larger and cheaper resource.
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Economies are supposed to serve human ends.. not the other way round. We forget at our peril that markets make a good servant, a bad master and a worse religion.
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If you ask me, it'd be little short of disastrous for us to discover a source of clean, cheap, abundant energy because of what we would do with it.
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Rely on renewable energy flows that are always there whether we use them or not, such as, sun, wind and vegetation: on energy income, not depletable energy capital.
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Facts are more mundane than fantasies, but a better basis for conclusions.
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We'd find more energy in the attics of American homes (through energy conservation measures) than in all the oil buried in Alaska.
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If you ask the wrong question, of course, you get the wrong answer. We find in design it's much more important and difficult to ask the right question. Once you do that, the right answer becomes obvious.
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I'm a practitioner of elegant frugality. I don't feel comfortable telling other people what to do, so I just try and lead by example.
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Nuclear power has died of an incurable attack of market forces and is way beyond any hope of revival, because the competitors are several-fold cheaper and are getting rapidly more so.
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By skimping on design, the owner gets costlier equipment, higher energy costs, and a less competitive and comfortable building the tenants get lower productivity and higher rent and operating costs.
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I once met an economist who believed that everything was fungible for money, so I suggested he enclose himself in a large bell-jar with as much money as he wanted and see how long he lasted.
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What if we could make energy do our work without working our undoing?
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Many business leaders are asking fundamental questions about what business they're in, why they are doing it and how it can be used as a means of healing human and natural communities.
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