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All you need is the best product in the world, the most efficient production in the world and global marketing.

Akio Morita

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Akio Morita
Age: 78 †
Born: 1921
Born: January 26
Died: 1999
Died: October 3
Businessman
Businessperson
Engineer
Physicist
Products
Best
Need
Efficient
Needs
Production
World
Productions
Marketing
Product
Global

More quotes by Akio Morita

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Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
Akio Morita
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
Akio Morita
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I often say to my assistants, Never trust anybody, but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
Akio Morita
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America looks 10 minutes ahead Japan looks 10 years.
Akio Morita
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The remarkable thing about management is that a manager can go on for years making mistakes that nobody is aware of, which means that management can be a kind of a con job.
Akio Morita
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Amenities are not of great concern to management in Japan.
Akio Morita
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If you go through life convinced that your way is always best, all the new ideas in the world will pass you by.
Akio Morita
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Curiosity is the key to creativity.
Akio Morita
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
Akio Morita
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While the United States has been busy creating lawyers, we have been busier creating engineers.
Akio Morita
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We all learn by imitating, as children, as students, as novices in the world of business. And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.
Akio Morita
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The patron saint of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.
Akio Morita
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Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Don’t do market research.
Akio Morita
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The only sure thing is that in business there are no sure things.
Akio Morita
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But make sure you don't make the same mistake twice.
Akio Morita
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
Akio Morita
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I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
Akio Morita
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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.
Akio Morita
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An enemy of innovation could be your own sales force.
Akio Morita
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We treat employees as a member of the family. If management take the risk of hiring them, we have to take the responsibility for them.
Akio Morita