Quote

(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn't work that way.

Akio Morita

Change background

T
T
T

Change font

TAGS & TOPICS

Akio Morita
Age: 78 †
Born: 1921
Born: January 26
Died: 1999
Died: October 3
Businessman
Businessperson
Engineer
Physicist
Believe
Equipment
Way
Believes
Good
Lead
Creativity
Latest
Bigs
Laboratory
Doesn
Automatically
Government
Funding
Work
Japanese

More quotes by Akio Morita

Image
All you need is the best product in the world, the most efficient production in the world and global marketing.
Akio Morita
Image
Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Don’t do market research.
Akio Morita
Image
Without an organisation that can work together, sometimes over a very long period, it's difficult to see new projects to fruition.
Akio Morita
Image
Japanese attitudes toward work seem to be critically different from American attitudes.
Akio Morita
Image
My solution to the problem of unleashing creativity is always to set up a target. The best example of this was the Apollo project in the United States.
Akio Morita
Image
Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
Akio Morita
Image
More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
Akio Morita
Image
Our plan is to lead the public with new products rather than ask them what kind of products they want.
Akio Morita
Image
If we do our best and make efforts, a peaceful and great future will become ours without fail. Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
Akio Morita
Image
In the long run, no matter how good or successful you are or how clever or crafty, your business and its future are in the hands of the people you hire.
Akio Morita
Image
Management of an industrial company must be giving targets to the engineers constantly that may be the most important job management has in dealing with its engineers.
Akio Morita
Image
America looks 10 minutes ahead Japan looks 10 years.
Akio Morita
Image
If we face recession, we should not lay off employees the company should sacrifice a profit. It's management's risk and management's responsibility. Employees are not guilty why should they suffer?
Akio Morita
Image
An enemy of innovation could be your own sales force.
Akio Morita
Image
I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.
Akio Morita
Image
Amenities are not of great concern to management in Japan.
Akio Morita
Image
The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
Akio Morita
Image
I believe it is a big mistake to think that money is the only way to compensate a person for his work. People need money, but they also want to be happy in their work and proud of it.
Akio Morita
Image
If you don't want Japan to buy it, don't sell it.
Akio Morita
Image
We don't believe in market research for a new product unknown to the public. So we never do any.
Akio Morita