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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
Akio Morita
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Akio Morita
Age: 78 †
Born: 1921
Born: January 26
Died: 1999
Died: October 3
Businessman
Businessperson
Engineer
Physicist
Around
Shuffle
Real
Producing
Trying
Assets
People
Lasting
Goods
Interested
Paper
Building
More quotes by Akio Morita
Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
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We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
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If you don't want Japan to buy it, don't sell it.
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The most important mission for a Japanese manager is to develop a healthy relationship with his employees, to create a familylike feeling within the corporation, a feeling that employees and managers share the same fate.
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From a management standpoint, it is very important to know how to unleash people's inborn creativity. My concept is that anybody has creative ability, but very few people know how to use it.
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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.
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An enemy of innovation could be your own sales force.
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Our plan is to lead the public with new products rather than ask them what kind of products they want.
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The public does not know what is possible. We do.
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Never break another man's rice bowl.
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Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
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But make sure you don't make the same mistake twice.
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The only sure thing is that in business there are no sure things.
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The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
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We don't believe in market research for a new product unknown to the public. So we never do any.
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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Americans make money by playing `money games,' namely mergers, acquisitions, by simply moving money back and forth ... instead of creating and producing goods with some actual value.
Akio Morita
Japanese attitudes toward work seem to be critically different from American attitudes.
Akio Morita