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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.

Akio Morita

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Akio Morita
Age: 78 †
Born: 1921
Born: January 26
Died: 1999
Died: October 3
Businessman
Businessperson
Engineer
Physicist
Trying
Assets
People
Lasting
Goods
Interested
Paper
Building
Around
Shuffle
Real
Producing

More quotes by Akio Morita

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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.
Akio Morita
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Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
Akio Morita
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If we do our best and make efforts, a peaceful and great future will become ours without fail. Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
Akio Morita
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We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
Akio Morita
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There are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business.
Akio Morita
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If we face recession, we should not lay off employees the company should sacrifice a profit. It's management's risk and management's responsibility. Employees are not guilty why should they suffer?
Akio Morita
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My solution to the problem of unleashing creativity is always to set up a target.
Akio Morita
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We don't believe in market research for a new product unknown to the public. So we never do any.
Akio Morita
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But make sure you don't make the same mistake twice.
Akio Morita
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We all learn by imitating, as children, as students, as novices in the world of business. And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.
Akio Morita
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
Akio Morita
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You can be totally rational with a machine. But if you work with people, sometimes logic often has to take a backseat to understanding.
Akio Morita
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Curiosity is the key to creativity.
Akio Morita
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Management of an industrial company must be giving targets to the engineers constantly that may be the most important job management has in dealing with its engineers.
Akio Morita
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I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
Akio Morita
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Japanese attitudes toward work seem to be critically different from American attitudes.
Akio Morita
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(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn't work that way.
Akio Morita
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
Akio Morita
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
Akio Morita
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When I find an employee who turns out to be wrong for the job, I feel it is my fault because I made the decision to hire him.
Akio Morita