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Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
Akio Morita
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Akio Morita
Age: 78 †
Born: 1921
Born: January 26
Died: 1999
Died: October 3
Businessman
Businessperson
Engineer
Physicist
Better
Work
Much
Kind
Adjusted
People
Japanese
Honorable
Tend
Notion
More quotes by Akio Morita
I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
Akio Morita
I believe it is a big mistake to think that money is the only way to compensate a person for his work. People need money, but they also want to be happy in their work and proud of it.
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An enemy of innovation could be your own sales force.
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But make sure you don't make the same mistake twice.
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The only sure thing is that in business there are no sure things.
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Without an organisation that can work together, sometimes over a very long period, it's difficult to see new projects to fruition.
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If you don't want Japan to buy it, don't sell it.
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All you need is the best product in the world, the most efficient production in the world and global marketing.
Akio Morita
In the long run, no matter how good or successful you are or how clever or crafty, your business and its future are in the hands of the people you hire.
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Of course we have to make a profit, but we have to make a profit over the long haul, not just the short term, and that means we must keep investing in research and development - it has run consistently about 6 percent of sales at Sony - and in service.
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America looks 10 minutes ahead Japan looks 10 years.
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We don't believe in market research for a new product unknown to the public. So we never do any.
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My solution to the problem of unleashing creativity is always to set up a target.
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I often say to my assistants, Never trust anybody, but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
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Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
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The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
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The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
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If we do our best and make efforts, a peaceful and great future will become ours without fail. Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
Akio Morita