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There are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business.

Akio Morita

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Akio Morita
Age: 78 †
Born: 1921
Born: January 26
Died: 1999
Died: October 3
Businessman
Businessperson
Engineer
Physicist
Products
Creativity
Technology
Business
Defeating
Others
Marketing
Three
Planning
Without
Innovation
Self
Product

More quotes by Akio Morita

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The most important mission for a Japanese manager is to develop a healthy relationship with his employees, to create a familylike feeling within the corporation, a feeling that employees and managers share the same fate.
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Americans make money by playing `money games,' namely mergers, acquisitions, by simply moving money back and forth ... instead of creating and producing goods with some actual value.
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I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
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The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
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In the United States businessmen often do not trust their colleagues. If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
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Without an organisation that can work together, sometimes over a very long period, it's difficult to see new projects to fruition.
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While the United States has been busy creating lawyers, we have been busier creating engineers.
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Never break another man's rice bowl.
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
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We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
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In the long run, no matter how good or successful you are or how clever or crafty, your business and its future are in the hands of the people you hire.
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The only sure thing is that in business there are no sure things.
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Executives of the company must have the necessary qualities to direct the personnel by showing them the way to do things.
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If you don't want Japan to buy it, don't sell it.
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The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
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An enemy of innovation could be your own sales force.
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I often say to my assistants, Never trust anybody, but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
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When I find an employee who turns out to be wrong for the job, I feel it is my fault because I made the decision to hire him.
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