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In the long run, no matter how good or successful you are or how clever or crafty, your business and its future are in the hands of the people you hire.

Akio Morita

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Akio Morita
Age: 78 †
Born: 1921
Born: January 26
Died: 1999
Died: October 3
Businessman
Businessperson
Engineer
Physicist
Future
Business
Running
Hands
Crafty
Matter
Hire
Long
Clever
Good
People
Successful

More quotes by Akio Morita

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But make sure you don't make the same mistake twice.
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Amenities are not of great concern to management in Japan.
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In the United States businessmen often do not trust their colleagues. If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
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A company will get nowhere if all of the thinking is left to management.
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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
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The most important mission for a Japanese manager is to develop a healthy relationship with his employees, to create a familylike feeling within the corporation, a feeling that employees and managers share the same fate.
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We don't believe in market research for a new product unknown to the public. So we never do any.
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You can be totally rational with a machine. But if you work with people, sometimes logic often has to take a backseat to understanding.
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We want to keep the company healthy and its employees happy, and we want to keep them on the job and productive.
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There are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business.
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
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Curiosity is the key to creativity.
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I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
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If you go through life convinced that your way is always best, all the new ideas in the world will pass you by.
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We treat employees as a member of the family. If management take the risk of hiring them, we have to take the responsibility for them.
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The only sure thing is that in business there are no sure things.
Akio Morita