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But make sure you don't make the same mistake twice.
Akio Morita
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Akio Morita
Age: 78 †
Born: 1921
Born: January 26
Died: 1999
Died: October 3
Businessman
Businessperson
Engineer
Physicist
Make
Twice
Mistake
Sure
More quotes by Akio Morita
Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Don’t do market research.
Akio Morita
If we face recession, we should not lay off employees the company should sacrifice a profit. It's management's risk and management's responsibility. Employees are not guilty why should they suffer?
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
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We all learn by imitating, as children, as students, as novices in the world of business. And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.
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The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
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My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.
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The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
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We don't believe in market research for a new product unknown to the public. So we never do any.
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The public does not know what is possible. We do.
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We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated, every action analysed and every responsibility assigned by an organisation chart.
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I believe it is a big mistake to think that money is the only way to compensate a person for his work. People need money, but they also want to be happy in their work and proud of it.
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I often say to my assistants, Never trust anybody, but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
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The only sure thing is that in business there are no sure things.
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Curiosity is the key to creativity.
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From a management standpoint, it is very important to know how to unleash people's inborn creativity. My concept is that anybody has creative ability, but very few people know how to use it.
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America looks 10 minutes ahead Japan looks 10 years.
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Never break another man's rice bowl.
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We treat employees as a member of the family. If management take the risk of hiring them, we have to take the responsibility for them.
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