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My solution to the problem of unleashing creativity is always to set up a target.

Akio Morita

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Akio Morita
Age: 78 †
Born: 1921
Born: January 26
Died: 1999
Died: October 3
Businessman
Businessperson
Engineer
Physicist
Unleashing
Target
Solution
Solutions
Creativity
Problem
Always

More quotes by Akio Morita

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Japanese attitudes toward work seem to be critically different from American attitudes.
Akio Morita
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There are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business.
Akio Morita
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While the United States has been busy creating lawyers, we have been busier creating engineers.
Akio Morita
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The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
Akio Morita
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Amenities are not of great concern to management in Japan.
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
Akio Morita
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We want to keep the company healthy and its employees happy, and we want to keep them on the job and productive.
Akio Morita
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The public does not know what is possible. We do.
Akio Morita
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Management of an industrial company must be giving targets to the engineers constantly that may be the most important job management has in dealing with its engineers.
Akio Morita
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Curiosity is the key to creativity.
Akio Morita
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The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
Akio Morita
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I believe it is a big mistake to think that money is the only way to compensate a person for his work. People need money, but they also want to be happy in their work and proud of it.
Akio Morita
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America looks 10 minutes ahead Japan looks 10 years.
Akio Morita
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Americans make money by playing `money games,' namely mergers, acquisitions, by simply moving money back and forth ... instead of creating and producing goods with some actual value.
Akio Morita
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Never break another man's rice bowl.
Akio Morita
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We all learn by imitating, as children, as students, as novices in the world of business. And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.
Akio Morita
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If you go through life convinced that your way is always best, all the new ideas in the world will pass you by.
Akio Morita
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
Akio Morita
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(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn't work that way.
Akio Morita
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All you need is the best product in the world, the most efficient production in the world and global marketing.
Akio Morita