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So the idea of being able to shop cross-category to buy the beach bag, the summer lip gloss, and the pillows for your pool house makes it into very focused, easy life.
Aerin Lauder
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Aerin Lauder
Age: 54
Born: 1970
Born: April 23
Businessperson
Businesswoman
Aerin Rebecca Lauder Zinterhofer
Life
Lips
Categories
Summer
Bags
Idea
Shops
Easy
Pool
Pillows
House
Beach
Gloss
Makes
Cross
Category
Able
Crosses
Pillow
Ideas
Focused
Shop
More quotes by Aerin Lauder
I think to make your home as comfortable as possible is so important. There’s something really interesting about that as a trend, that whole idea of lifestyle and being happy in your surroundings.
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One summer I worked at Estée Lauder, and I really enjoyed the whole creative process.
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Beauty is my heritage, but home decor is very much my passion.
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I come from an environment where the men actually say, Is it OK if I take off my jacket? in a meeting. Everyone wears suits it is a very dressed-up world. Even if I wear jeans, I still wear a blazer and jewelry. I think there is something nice about coming to work and dressing nicely.
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I've always been inspired by beautiful interiors.
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When you ask women what's the one thing they wish they had more of, they always say time.
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I have always loved books, and as a mother, I wanted to share my passion for reading with my children.
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In terms of pots and pans, I just use the basics - Im not a snob like that.
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My mom has always been kind of my backbone. She keeps me strong. She is a mother, a friend. She is really everything to me.
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The effect of scent is really interesting. It can create a mood and change a feeling immediately. I wanted to create a modern wardrobe of fragrances ... fragrances that can be very personal to the woman who's wearing them.
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I think it's so much fun to create a space. As the world has gotten more and more hectic - with these horrible catastrophes [happening] - people are going out less, ordering in, [having guests over]. People love to be in their homes.
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I love Pilates, I really do, and I do it three times a week because it works well for me.
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People love buying into a lifestyle and an overall concept. So when they buy a shell-colored lip gloss, they can also buy shells for their house, as well as sunglasses and [items in] other categories [in that shade] to create one consistent image.
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Mom used to frame everything we made, and now I'm following her example. It makes children so proud to see their work on display instead of hidden away. I figure if I take my children's work seriously, maybe they will too. And it reinforces the idea that art is not something alien and esoteric. Anyone can make art.
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When children are little, they really need you in one way. When they're bigger, they need you as a friend. And balancing motherhood and career makes you both a better mother and a better businesswoman.
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Beauty is my heritage and my core. But my passion is design for the spaces where we live and work.
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Luxury is anything that feels special. I mean, it can be a moment, it can be a walk on the beach, it could be a kiss from your child,or it could be a beautiful picture frame, a special fragrance. I think luxury doesn't necessarily have to mean expensive.
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AERIN is saturated with the qualities that have surrounded me my entire life, many of which came from my grandmother, Estee: passion, style, hard work, family, and, of course, all things beautiful.
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I love laugh lines. It means you've had a good life.
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I love market research because you really have an idea of what your consumers are looking for.
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