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Startups live at the intersection of existential crisis and everything going perfectly great.

Aaron Levie

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Aaron Levie
Age: 39
Born: 1985
Born: December 27
Entrepreneur
Seattle
Washington
Existential
Perfectly
Crisis
Live
Everything
Great
Going
Intersection
Intersections

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Execute like there's no tomorrow, strategize like there will be.
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Better to be right about the trend and wrong about the implementation, than the other way around.
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That's already been tried before only means the first attempt got it wrong.
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If every customer is using your product correctly, you'll never learn anything interesting about what to do next.
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If you're in your early 20s and you're hanging out with a bunch of other people in their early 20s, nobody has a sense of the kinds of problems that real 'workers' run into every day. They're running into a completely different set of problems like 'what's the party going on right now that I should be going to?
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If there could've ever been a magical time to build an enterprise software company, now is absolutely that time.
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Why we do what we do: that moment when you get to see the future on your computer screen before the rest of the world.
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You intentionally start small, because you will not be able to compete with an incumbent... because the incumbent is always going to go for the full solution.
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Every single industry is going through a major business model and technology oriented disruption.
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Read these 3 books - Crossing the Chasm, Innovators Dilemma and Behind the Cloud.
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Too little process and you can't get good work done. Too much process and you can't get any work done. Most companies never find the middle.
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Innovation in tech favors the naive and the stubborn. If you are too rational you won't tackle problems that others once failed at.
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The 10% between 90% done to 100% done takes most of the time, causes most of the stress, but is all of the value.
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Go after the customers that are working in the future, but haven't totally lost their minds.
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I don't use many apps. I use naps.
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The benefit to building a startup is that customers don't have the same kind of friction when they adopt new technology.
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I think bad politics are incredibly dangerous, so it's important to make sure that people are communicating well. Culture and morale are super important. It's best to not force it, but let it happen organically and genuinely.
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Companies have never won. You're always either fighting for survival, or fighting for relevance.
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If you're waiting for encouragement from others, you're doing it wrong. By the time people think an idea is good, it's probably too late.
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