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Read these 3 books - Crossing the Chasm, Innovators Dilemma and Behind the Cloud.

Aaron Levie

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Aaron Levie
Age: 38
Born: 1985
Born: December 27
Entrepreneur
Seattle
Washington
Behind
Chasms
Building
Innovators
Crossing
Books
Crossings
Read
Dilemma
Book
Cloud
Clouds
Behinds
Chasm

More quotes by Aaron Levie

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Too little process and you can't get good work done. Too much process and you can't get any work done. Most companies never find the middle.
Aaron Levie
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Startups often win because it's easier to see what comes next when you don't have to worry about maintaining what came last.
Aaron Levie
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The only barrier to entry you can create is to consistently build a great product.
Aaron Levie
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I think I'm the kind of person who would be very difficult to employ - I'm pretty annoying, but driven.
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My dad is a chemical engineer, and my mom was a teacher. They were pretty serious about education, but I always thought about things a little bit differently.
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You intentionally start small, because you will not be able to compete with an incumbent... because the incumbent is always going to go for the full solution.
Aaron Levie
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We're going from a world of customized software to standardized platforms.
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They can bring the technology in, then you can sell to the enterprise when they want to have better control, better security... you still have the same biz model as a traditional enterprise sw company, but the way to get into the company is through the end user.
Aaron Levie
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You can keep 'consumer' DNA at the center of your product. That will always mean that adoption is easier.
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If there could've ever been a magical time to build an enterprise software company, now is absolutely that time.
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Companies have never won. You're always either fighting for survival, or fighting for relevance.
Aaron Levie
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I interned at Miramax and subsequently at Paramount because I was really curious about the future of entertainment - how were we going to get films online? While the inspiration for Box didn't come from that experience directly, it was very obvious that bigger businesses had a lot of slow processes and cumbersome technology.
Aaron Levie
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The best technology is aimed far enough in the future that it stands out, but close enough to the present that it blends in.
Aaron Levie
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If you don't go to every level of your company, you distance yourself from the marketplace and from your people.
Aaron Levie
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Every single industry is going through a major business model and technology oriented disruption.
Aaron Levie
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The product that wins is the one that bridges customers to the future, not the one that requires a giant leap.
Aaron Levie
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That's already been tried before only means the first attempt got it wrong.
Aaron Levie
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Any time where the delta b/w what is possible and how things work today is at its widest, that's an opportunity to go build new technology.
Aaron Levie
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Entrepreneurship: 10% coach, 20% player, 30% cheerleader, 40% waterboy.
Aaron Levie
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You can look at the cost structure of an incumbent company and discover: where are they not going to be able to drop their prices... because that business model is fundamental to the existence of the company.
Aaron Levie