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Your product should sell itself, but that does not mean you don't need salespeople.

Aaron Levie

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Aaron Levie
Age: 38
Born: 1985
Born: December 27
Entrepreneur
Seattle
Washington
Products
Building
Doe
Need
Mean
Salespeople
Needs
Sell
Sells
Product

More quotes by Aaron Levie

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I don't use many apps. I use naps.
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Start with the assumption that the best way to do something is not the way it's being done right now.
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You'll learn more in a day talking to customers than a week of brainstorming, a month of watching competitors, or a year of market research.
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You can look at the cost structure of an incumbent company and discover: where are they not going to be able to drop their prices... because that business model is fundamental to the existence of the company.
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There's a lot of pride that business owners have. It's actually really critical that pride and ownership extends to everyone in the organization. I think of everyone is in the same boat in driving the company forward.
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The best technology is aimed far enough in the future that it stands out, but close enough to the present that it blends in.
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I tend to not discriminate when it comes to people I can learn from. Basically, if someone has built a meaningful business in software, technology or media, faced disruption and adversity, and overcame underdog status, I want to know how they did it.
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The IT model of the enterprise has become a lot more user lead.
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In the enterprise you want to start intentionally small.
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My downtime tends to resemble my uptime. Weekends are workdays, but toned down. Over the whole weekend, I may have five meetings, as opposed to six on a weekday. I used to play piano for 30 minutes at night, but I had to pull that out of my schedule. I don't have time for nonwork stuff.
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My mom is proud of me. But she might not be too happy about the hours I keep or how little I eat. I wake up so late that it would be inappropriate to have breakfast. At most, I will have a snack in the day and dinner. I realize that it's not the healthiest way to live, but it's all I really have time for.
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I think people are always able to achieve more than they think they can. While that’s cliche, I don’t know if managers think about that enough. You have to set your sights extremely high.
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A lot of being productive personally is determined by how you organize your entire business. You can't separate those two things.
Aaron Levie
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Do things that incumbents can't or won't do because it's economically or technically infeasible.
Aaron Levie
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My dad is a chemical engineer, and my mom was a teacher. They were pretty serious about education, but I always thought about things a little bit differently.
Aaron Levie
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If people don't think the odds are against you, you're doing it wrong.
Aaron Levie
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Startups often win because it's easier to see what comes next when you don't have to worry about maintaining what came last.
Aaron Levie
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If you're waiting for encouragement from others, you're doing it wrong. By the time people think an idea is good, it's probably too late.
Aaron Levie
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Start with something simple and small, then expand over time. If people call it a 'toy' you're definitely onto something.
Aaron Levie
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Any time where the delta b/w what is possible and how things work today is at its widest, that's an opportunity to go build new technology.
Aaron Levie