Quote

Modularize, don't customize. Build a platform as opposed to building all of the custom technology and custom vertical experiences.

Aaron Levie

Change background

T
T
T

Change font

TAGS & TOPICS

Aaron Levie
Age: 38
Born: 1985
Born: December 27
Entrepreneur
Seattle
Washington
Customs
Opposed
Experiences
Build
Customize
Building
Vertical
Technology
Custom
Platform
Platforms

More quotes by Aaron Levie

Image
If you're waiting for encouragement from others, you're doing it wrong. By the time people think an idea is good, it's probably too late.
Aaron Levie
Image
If every customer is using your product correctly, you'll never learn anything interesting about what to do next.
Aaron Levie
Image
My co-founder Dylan Smith and I left our junior year of college to move to the Bay Area. To the horror of our friends' parents, we actually had two other friends drop out of college to work on the product. The four of us were just working non-stop growing Box.
Aaron Levie
Image
Everything about the enterprise, and then by definition the software the enterprise uses has changed - just in the last 5 years.
Aaron Levie
Image
Startups live at the intersection of existential crisis and everything going perfectly great.
Aaron Levie
Image
If you don't go to every level of your company, you distance yourself from the marketplace and from your people.
Aaron Levie
Image
Focus too much on the near-term and you won't get tomorrow's customers, focus too much on the long-term and you won't get today's.
Aaron Levie
Image
Every single industry is going through a major business model and technology oriented disruption.
Aaron Levie
Image
If there could've ever been a magical time to build an enterprise software company, now is absolutely that time.
Aaron Levie
Image
When you're doing something you're passionate about, stress becomes a featurenot a bug.
Aaron Levie
Image
Too little process and you can't get good work done. Too much process and you can't get any work done. Most companies never find the middle.
Aaron Levie
Image
I don't use many apps. I use naps.
Aaron Levie
Image
You want to find the really crazy but still somewhat reasonable outliers within the customer ecosystem.
Aaron Levie
Image
The chance of failure is almost always better than the guarantee of never knowing.
Aaron Levie
Image
In the enterprise you want to start intentionally small.
Aaron Levie
Image
What happens to the Microsofts, Oracles and IBMs of the world is that when they get big enough, they don't think they need to bring that same level of focus and energy to the end-user experience.
Aaron Levie
Image
All of a sudden, if you think about the entire ecosystem of connected devices that can pull down information, access content and allow me to share and work and communicate, the vast majority now are not Windows computers. They are iPhones. They are iPads. They are Android devices.
Aaron Levie
Image
I'm obsessed with speed. I'm always asking myself, 'Why can't we do things faster? Why can't it happen more efficiently? Why is this requiring three meetings instead of one?'
Aaron Levie
Image
If you're in your early 20s and you're hanging out with a bunch of other people in their early 20s, nobody has a sense of the kinds of problems that real 'workers' run into every day. They're running into a completely different set of problems like 'what's the party going on right now that I should be going to?
Aaron Levie
Image
Your product should sell itself, but that does not mean you don't need salespeople.
Aaron Levie