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Always look for these changing technology factors- any market that has a significant change in the underlying raw materials ...or enabling factors, is an environment that is about to change in a very significant way.

Aaron Levie

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Aaron Levie
Age: 38
Born: 1985
Born: December 27
Entrepreneur
Seattle
Washington
Change
Factors
Look
Significant
Looks
Changing
Way
Market
Always
Materials
Building
Environment
Enabling
Technology
Underlying

More quotes by Aaron Levie

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You can look at the cost structure of an incumbent company and discover: where are they not going to be able to drop their prices... because that business model is fundamental to the existence of the company.
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I think people are always able to achieve more than they think they can. While that’s cliche, I don’t know if managers think about that enough. You have to set your sights extremely high.
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Look for new enabling technologies that create a wide gap between how things have been done and how they can be done.
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The only barrier to entry you can create is to consistently build a great product.
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Any time where the delta b/w what is possible and how things work today is at its widest, that's an opportunity to go build new technology.
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The 10% between 90% done to 100% done takes most of the time, causes most of the stress, but is all of the value.
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The only way to avoid disruption is to constantly do what you would if you were just starting out.
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All of a sudden, if you think about the entire ecosystem of connected devices that can pull down information, access content and allow me to share and work and communicate, the vast majority now are not Windows computers. They are iPhones. They are iPads. They are Android devices.
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Read these 3 books - Crossing the Chasm, Innovators Dilemma and Behind the Cloud.
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Listen to your customers, but don't always build exactly what they're telling you. This is a really key distinction around building enterprise software.
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In the enterprise you want to start intentionally small.
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If there could've ever been a magical time to build an enterprise software company, now is absolutely that time.
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Start with the assumption that the best way to do something is not the way it's being done right now.
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Go after the customers that are working in the future, but haven't totally lost their minds.
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I think bad politics are incredibly dangerous, so it's important to make sure that people are communicating well. Culture and morale are super important. It's best to not force it, but let it happen organically and genuinely.
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My dad is a chemical engineer, and my mom was a teacher. They were pretty serious about education, but I always thought about things a little bit differently.
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I tend to not discriminate when it comes to people I can learn from. Basically, if someone has built a meaningful business in software, technology or media, faced disruption and adversity, and overcame underdog status, I want to know how they did it.
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Execute like there's no tomorrow, strategize like there will be.
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Uber is a $3.5 billion lesson in building for how the world *should* work instead of optimizing for how the world *does* work
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All we're really doing is repeating technologies that were tried 10, 20, 30 years ago... it's just that it was too expensive, too unusable, and we didn't have the enabling technologies to make it possible.
Aaron Levie