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We have to wake up early and make songs everyday. I run my record label. You work at hours where your body isn't designed to work. But it's fun.

A-Trak

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A-Trak
Age: 42
Born: 1982
Born: March 30
Composer
Disc Jockey
Dj
Entrepreneur
Musician
Record Producer
Recording Artist
Singer
Montreal
Quebec
Alain Macklovitch
Body
Record
Work
Early
Make
Songs
Records
Label
Fun
Designed
Hours
Labels
Song
Wake
Running
Everyday

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There's a lot of producers that are much more technical or gear-skilled than I am. But I have a pure idea of what I like and where I want to go and I follow that.
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At the end of the day, Fool's Gold is a label that, when I hear something I like, I try to grab it for the label. There's a ton of great music coming out.
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The essential component of being a DJ is setting the mood it's playing to the context. So that if you're not able to adapt from one context to another, then you're not a DJ.
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There's a ton of amazing music that's not getting heard.
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Building the scene, going out and doing shows and connecting with the fans, cultivating the fanbase in all these cities. I'm very glad that it's happening.
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When I get up I still check the rap blogs before I check any kind of dance stuff.
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That's what a DJ is at the end of the day - someone who leads where the music goes. The only thing that's changed is that in America, people have woken up in the last few years and realized it.
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It's always important to me to play something other DJs aren't playing.
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I like getting feedback from people who show a lot of potential, and it's exciting to witness to new talents developing and bourgeoning. I always try to stay around the newest stuff, I don't like to stay with something that's kind of old or approaching it.
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I was a bit of an outsider in the hip-hop world because I was a scratch kid and people weren't necessarily trying to hear that all the time.
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That was my challenge then, how to make scratching still fun for someone who didn't necessarily come to hear that. It was fun to develop that technique. And now in dance music - I'm still a hip-hop guy at heart, but I love dance music.
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I think one of the biggest things that's changed in terms of the rapport with the crowd is that now crowds come to hear our songs. We're getting closer and closer to an artist performance.
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What's amazing about a DJ set is when you're able to re-appropriate a song or give purpose to a song that people didn't really think it was supposed to have. Give it this sort of hidden power by playing it before this song and after that one. That it fits into this logic and it goes farther than you thought it could go.
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There are things I like, there are things I strongly dislike. In my DJ sets and in my production I just gravitate towards what I like.
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When you know what you like and what you want and you're able to nudge things in the right direction, that's more profitable than ever, because there's so much information out there. Everything's saturated. Tastemaker is probably the most overused word, but I still think it's important.
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I'm not even a trained producer. I just keep following my ear and working on stuff until it sounds the way I like it.
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I've talked to people who say that their music and their creative work is a much needed and appreciated escape, where they don't have to think about the state of the world they're not even thinking about themselves so much. They're not trying to express their own experiences of that day or relationship strife or anything.
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I'm still a hip-hop producer. I never put a label on what I can do as a producer or a DJ.
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