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I was a bit of an outsider in the hip-hop world because I was a scratch kid and people weren't necessarily trying to hear that all the time.

A-Trak

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A-Trak
Age: 42
Born: 1982
Born: March 30
Composer
Disc Jockey
Dj
Entrepreneur
Musician
Record Producer
Recording Artist
Singer
Montreal
Quebec
Alain Macklovitch
Bits
Outsider
Hear
Scratch
Kids
Scratches
Trying
Outsiders
Time
Hops
World
Hips
People
Weren
Necessarily

More quotes by A-Trak

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My ears are open to all sorts of stuff. I appreciate some of the big electro house guys.I love their music but I also like a lot of the stuff coming out of the U.K. Future garage stuff. A lot of stuff like that.
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I think that's becoming the key to where the whole idea of art and culture are going nowadays anyway, is the idea of curation. Knowing what you like. That's sort of the future right now. Molding something, whether it be a roster on a label, or your blog, or a song, or your DJ set.
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I like getting feedback from people who show a lot of potential, and it's exciting to witness to new talents developing and bourgeoning. I always try to stay around the newest stuff, I don't like to stay with something that's kind of old or approaching it.
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Right now it feels like we're playing a role, like me and a couple of my friends, in where popular culture is going. That's a very rare thing in a person's life to be able to be a part of that. It's a responsibility I take seriously.
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There are things I like, there are things I strongly dislike. In my DJ sets and in my production I just gravitate towards what I like.
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It's a good feeling to have something to stand for in any part of your life. It's like personal integrity.
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It's always important to me to play something other DJs aren't playing.
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What's amazing about a DJ set is when you're able to re-appropriate a song or give purpose to a song that people didn't really think it was supposed to have. Give it this sort of hidden power by playing it before this song and after that one. That it fits into this logic and it goes farther than you thought it could go.
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At the end of the day, Fool's Gold is a label that, when I hear something I like, I try to grab it for the label. There's a ton of great music coming out.
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We have to wake up early and make songs everyday. I run my record label. You work at hours where your body isn't designed to work. But it's fun.
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Building the scene, going out and doing shows and connecting with the fans, cultivating the fanbase in all these cities. I'm very glad that it's happening.
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That was my challenge then, how to make scratching still fun for someone who didn't necessarily come to hear that. It was fun to develop that technique. And now in dance music - I'm still a hip-hop guy at heart, but I love dance music.
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One thing that I learned in recent years from working more with other people is this idea that part of a producer's job is to make people comfortable and confident.
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At festivals you kind of have to play the game a bit and you have to play a lot of the big bangers but it's to me it's extra gratifying to be able to play the non-bangers and make it work. Because that's still the craft of the DJ, I think.
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That's what a DJ is at the end of the day - someone who leads where the music goes. The only thing that's changed is that in America, people have woken up in the last few years and realized it.
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I have a radio show on Sirius XM. I put it up as a free download on my Soundcloud and on iTunes. That's a portal for me once a month, to play songs I know aren't getting played on that station the rest of the week.
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Traditionally, with a DJ set, you just go hear DJ that has a good reputation and let the DJ take you somewhere. It was up to the DJ what he wanted to play. Typically in dance music, people didn't know most of the songs a DJ played.
A-Trak
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There's a bit less elbow room and latitude to take it somewhere else, at least at festivals. In the club you can do whatever you want but at festivals, especially Ultra, nowadays the crowd wants to hear our songs.
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I worked with him for years. I still think Kanye [West] is one of the most important people in music in the last ten years.
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I think one of the biggest things that's changed in terms of the rapport with the crowd is that now crowds come to hear our songs. We're getting closer and closer to an artist performance.
A-Trak