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There's a bit less elbow room and latitude to take it somewhere else, at least at festivals. In the club you can do whatever you want but at festivals, especially Ultra, nowadays the crowd wants to hear our songs.
A-Trak
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A-Trak
Age: 42
Born: 1982
Born: March 30
Composer
Disc Jockey
Dj
Entrepreneur
Musician
Record Producer
Recording Artist
Singer
Montreal
Quebec
Alain Macklovitch
Take
Wants
Crowd
Ultra
Bits
Crowds
Ultras
Hear
Clubs
Elbow
Least
Somewhere
Latitude
Whatever
Songs
Elbows
Less
Especially
Festivals
Song
Room
Nowadays
Else
Rooms
Club
More quotes by A-Trak
I worked with him for years. I still think Kanye [West] is one of the most important people in music in the last ten years.
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I think one of the biggest things that's changed in terms of the rapport with the crowd is that now crowds come to hear our songs. We're getting closer and closer to an artist performance.
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There are things I like, there are things I strongly dislike. In my DJ sets and in my production I just gravitate towards what I like.
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I think that's becoming the key to where the whole idea of art and culture are going nowadays anyway, is the idea of curation. Knowing what you like. That's sort of the future right now. Molding something, whether it be a roster on a label, or your blog, or a song, or your DJ set.
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That's what a DJ is at the end of the day - someone who leads where the music goes. The only thing that's changed is that in America, people have woken up in the last few years and realized it.
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We have to wake up early and make songs everyday. I run my record label. You work at hours where your body isn't designed to work. But it's fun.
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Right now it feels like we're playing a role, like me and a couple of my friends, in where popular culture is going. That's a very rare thing in a person's life to be able to be a part of that. It's a responsibility I take seriously.
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I love disco and we sample it a lot for Duck Sauce. For me, that sound is kind of a new manifestation.
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One thing that I learned in recent years from working more with other people is this idea that part of a producer's job is to make people comfortable and confident.
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Now I'm able to play on the main stage and play my own tracks and the crowd likes them. I feel like a lot the other DJs play a lot of the same songs, and not to knock them, but it's important to me to go up there and sort of sneak in a bunch of stuff the other guys aren't playing.
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I'm not even a trained producer. I just keep following my ear and working on stuff until it sounds the way I like it.
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I've been doing it since I was prepubescent when I loved to scratch records and play good music. As it happens, you know I sort of fell into the mix. I really feel like I played a role in bringing dance music to America years ago.
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Traditionally, with a DJ set, you just go hear DJ that has a good reputation and let the DJ take you somewhere. It was up to the DJ what he wanted to play. Typically in dance music, people didn't know most of the songs a DJ played.
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When you know what you like and what you want and you're able to nudge things in the right direction, that's more profitable than ever, because there's so much information out there. Everything's saturated. Tastemaker is probably the most overused word, but I still think it's important.
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There are producers that have been my friends for many years that I'm still a big fan of, from Boyz Noize to solo acts. Justice. It really varies. All the way to like...sometimes I'll just find some dude out of Chicago that makes a great house song. I'm feeling a lot of the deep house stuff, Jamie Jones.
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That was my challenge then, how to make scratching still fun for someone who didn't necessarily come to hear that. It was fun to develop that technique. And now in dance music - I'm still a hip-hop guy at heart, but I love dance music.
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When I get up I still check the rap blogs before I check any kind of dance stuff.
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Building the scene, going out and doing shows and connecting with the fans, cultivating the fanbase in all these cities. I'm very glad that it's happening.
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There's a ton of amazing music that's not getting heard.
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I like getting feedback from people who show a lot of potential, and it's exciting to witness to new talents developing and bourgeoning. I always try to stay around the newest stuff, I don't like to stay with something that's kind of old or approaching it.
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